Running Shoes
Lululemon Blissfeel 2 Review: A Firmer Everyday Running Shoe Built for Women
Lululemon's second running shoe gets a redesigned upper and improved fit, but it stays firmly in everyday trainer territory rather than max cushion comfort.
Introduction
Lululemon’s Blissfeel 2 is the company’s second running shoe and the updated version of the Blissfeel, its first ever effort in the category. It launched on 7 March, priced at £138 in the UK or $148 in the US.
Like the original, it is designed specifically around women’s feet. Lululemon built the first Blissfeel from extensive foot scans of women, and the Blissfeel 2 continues that approach. There is no men’s version yet, and no clear indication one is coming.
The biggest changes here are up top. The shoe looks very similar overall, but the upper has been redesigned for maximum support and comfort, with a seamless frame that wraps around the foot. The midsole is less of a story: Lululemon says little about it, and the foam feels very similar to the original, described as tuned foam cushioning that is not overly plush.
After an initial easy four-mile run, the early signs are encouraging, though this is clearly a shoe with a specific personality.
Fit and Sizing
Fit is where the Blissfeel 2 improves most over its predecessor. The first Blissfeel came up small and tight, and the fit was a genuine struggle. The new upper is noticeably softer and far less restrictive across the foot.
Sizing matters, though. A runner who normally wears a UK 4.5 in everyday trainers wore a UK 5.5 in the original Blissfeel, and went up to a UK 6 (US 7.5) in the Blissfeel 2. That is a full size above normal shoe size, and it fits well.

The practical advice: still go up at least half a size from your everyday running shoe, because the Blissfeel 2 continues to run small. Other fit details work nicely too. The laces are now thicker than the small ones on the original that had a habit of coming undone, and the tongue sits flat against the foot with no rubbing or chafing during the run test.
Upper and Comfort Improvements
The redesigned seamless frame around the foot is the headline upgrade. It delivers the support and comfort Lululemon was aiming for, and the overall fit feels much better resolved than the original.

Combined with the thicker laces and comfortable tongue, the upper changes make this a genuinely different wearing experience from the first Blissfeel, even if the silhouette looks familiar. If fit issues put you off the original, this is the version worth trying.
Run Test: Firmer Than the Big Cushion Contenders
The run test covered easy miles, and the character of the shoe became obvious quickly. Coming from plush trainers like the Ultraboost and Invincible, the Blissfeel 2 feels decidedly firm. There is not a lot of foam underfoot, and it sits in the same territory as firmer everyday trainers. You will not sink into this shoe, and it is not springy or bouncy in the way max cushion shoes are.
That is not a bad thing, just a trade-off. As an everyday shoe it works: the four easy miles were enjoyable, and the underfoot experience was preferred to the original Blissfeel. The foam itself has not clearly changed, but the improved fit makes the whole shoe feel different.

Lululemon seems to have designed a shoe you can wear for a run, then take to the gym and wear casually around the office. It is not the shoe for a marathon or even a half marathon. For casual everyday running, it ticks the box.
Verdict: Who Should Buy the Blissfeel 2
So far, so good. The fit is clearly better, whether that is down to the redesign or the extra half size, and the upper is a real step forward. But it remains quite a flat, firm shoe. Runners who love max cushion may not reach for it as their first choice, and the original Blissfeel was not enjoyable for a 5K race effort.

This is a shoe that makes sense for treadmill running, where the belt provides extra bounce and cushioning on top of what the shoe offers. Expect less from it than you would from a more generously cushioned everyday trainer. More miles are still coming, including a test on a tempo session, but the early impression is positive for what it is: a nice everyday shoe with a much better fit.
Conclusion
The Lululemon Blissfeel 2 fixes the biggest problem with the original: the fit. The redesigned seamless upper is softer and less restrictive, the thicker laces stay tied, and sizing up at least half a size delivers a comfortable ride. The firm, low-profile foam stays the same story, which makes this an everyday casual running and lifestyle shoe rather than a long-distance or fast-day option. If you want a versatile women-specific trainer for easy miles, treadmill runs, and everyday wear at £138 or $148, the Blissfeel 2 is worth a close look.
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