Art Supplies

Louis Vuitton vs Sennelier Watercolor Paint: A Side-by-Side Comparison

A $1,900 designer watercolor set goes head to head with a student-grade Sennelier La Petite Aquarelle 12-pack. The similarities are hard to ignore.

Two watercolor paint sets side by side on a light grey studio surface

Introduction

Every so often a luxury art supply raises the question of whether you are paying for quality or simply paying for a name. This comparison is one of the clearest examples we have come across. A Louis Vuitton watercolor set, released for the brand’s spring summer 2022 collection and priced at roughly $1,900 with shipping (commonly rounded to $2,000), was placed side by side with the Sennelier La Petite Aquarelle 12-pack, which sells for around $34.91 with free Prime shipping.

The suspicion started with the paint tubes themselves. After plenty of commenters pointed out how similar the two sets look, we bought the Sennelier set and compared everything: packaging, tubes, fonts, pigments, and actual painting performance. The results were striking.

The Louis Vuitton Watercolor Set

The Louis Vuitton set contains ten paints in 0.33 fluid ounce (10 milliliter) tubes, one watercolor brush, and a clear acrylic plastic case. On paper, that is a modest kit by any professional standard. The accurate price including shipping was around $1,900 rather than the full $2,000, which is still an extraordinary figure for ten tubes of watercolor paint.

The clear acrylic case looks elegant, but it is basic: a transparent shell holding the tubes and brush, with no mixing wells or practical painting features. It is presentation packaging, not a working artist’s palette.

Two watercolor tubes side by side showing similar red wrappers and caps

The Sennelier La Petite Aquarelle 12-Pack

The Sennelier La Petite Aquarelle set includes twelve paints, also in 0.33 fluid ounce tubes, plus a brush and its own plastic case. The difference in case design is immediately obvious: the Sennelier case has dedicated slots, space for water, and areas for mixing and diluting colors. It looks like packaging built by people who actually paint.

Folding watercolor palette with paint tubes and mixing wells open on a desk

The set also includes a small hand strap for holding the palette while painting, a genuinely useful touch. And at roughly $34.91, the price gap between the two sets comes to a remarkable $1,868.10.

Side-by-Side Packaging Comparison

Laid next to each other, the two sets are uncomfortably similar. The red tube wrappers, the identical black caps, the matching tube sizes, even the bent aluminum tube tips look the same. Turning the tubes around, the font on the “made in France” print matches, as does the placement of the 10 milliliter / 0.33 fluid ounce marking. Both tubes also carry the same pigment code on the back.

The most eye-catching detail is the unusual neon green in both color lineups, a shade you rarely see in a standard student palette. Both sets share it.

Watercolor swatches painted in neat rows on white paper

Swatch Test: Matching the Colors

The swatches told the same story. The color selections match so closely that every paint in the Louis Vuitton set could be color-matched to the Sennelier set. The standard reds, browns and blues line up exactly, with no customized shades separating them.

There is one difference, and it favors the cheaper set. The Sennelier 12-pack includes a beautiful yellow ochre and a titanium white, and its central palette swaps black for Payne’s gray, a favorite among many painters. The black in the Louis Vuitton set was weakly pigmented and read more like a washed-out gray than a true black.

Painting Test: Do They Perform Differently?

To settle the comparison, the same subject was painted twice, once with each set. Each drawing took about an hour and a half to two hours. The result: no meaningful difference. Both paints behaved identically, with the same colors and the same handling. By the second painting, the paint’s behavior was entirely predictable because it was, in practice, the same paint.

Hand painting a watercolor illustration on paper at a bright workspace

Everything about the two sets lines up: the same packaging, the same colors, the same background text, the same fonts. The only real advantages belong to the Sennelier set, which offers better packaging and more colors at a fraction of the cost.

Buying Advice

By the numbers, the Louis Vuitton set costs roughly 63 times more than the Sennelier equivalent. If you want a compact watercolor kit that actually works for painting, the Sennelier La Petite Aquarelle 12-pack delivers more colors, a more practical case with mixing wells, and the same painting performance for about $34.91. The Louis Vuitton set is a luxury collectible, not an artist’s tool, and at nearly $1,900 for ten tubes it is very hard to justify on merit alone.

Conclusion

This comparison is about as clear-cut as product comparisons get. The Sennelier La Petite Aquarelle 12-pack matches the Louis Vuitton set in tubes, colors, printing details and painting behavior, while adding a more functional case and two extra useful colors. For anyone buying watercolors to actually paint with, the affordable option is not just better value, it is simply the better product.

Further reading

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